Millionaire Marcus Lemonis of The Profit to reopen Farrell’s Ice Cream Parlour in mid-June – Orange County Register

The Farrell’s Ice Cream Parlour in Buena Park, now owned by self-made millionaire Marcus Lemonis of the “The Profit” on CNBC, is slated to reopen next month after a major remodel.

“It’s going to be a full-scale revision,” said Travis Lee, director of operations.

Lee said the redo includes a higher quality menu of scratch-made foods, a new dining room with an ice cream shop for to-go orders, revised employee uniforms and a new line of ice cream.

He declined to reveal specific details about the decor.but promised fans that Farrell’s is “100 percent holding on to the nostalgia” the brand is known for.

As such, specialty ice cream sundae desserts such as The Zoo and Pig Trough will remain on the revamped menu.

“The history is important,” he said.

The remodel at the 2-year-old Buena Park restaurant near Knott’s Berry Farm comes months after a management shake-up at the company.

The Buena Park location previously was owned and operated by Lake Forest-based Parlour Enterprises. After Farrell’s ran into financial troubles last year, Parlour Enterprises executives appeared on Lemonis’ business rescue show “The…

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