Restaurant Guest Satisfaction Snapshot to Reveal Online Brand Health of Chain Restaurants

White Box Social Intelligence™, a TDn2K™ company, has launched the “Restaurant Guest Satisfaction Snapshot,” revealing insights on consumer feedback and guest satisfaction on over 193,000 units and 620 brands in the restaurant industry. View the latest edition: Value Reigns in the Eyes of Restaurant Consumers here.

“We are excited to bring a new perspective on consumer feedback, 100 percent fueled by online, unsolicited guest comments and sentiment,” said Wally Doolin, Chairman and Co-Founder of TDn2K. “In addition, the ability to highlight the correlations between online reputation and workforce and financial performance is incredibly exciting,” Doolin continued.

This monthly Restaurant Guest Satisfaction Snapshot highlights top performing brands based on sentiment for: “food,” “service” and “intent to return;” top and bottom performing designated market areas (DMAs) are also identified for those attributes as well as for “value,” “beverages” and “ambiance.” In addition, positive sentiment year-over-year trends are identified as well as best and worst performing U.S. regions. Finally, the snapshot connects the dots on performance by unveiling correlations between online guest satisfaction and workforce and operational performance.

“The combination of White Box Social Intelligence benchmarks with Black Box Intelligence sales outcomes is a game-changer for restaurants, and we are so excited to share this snapshot of performance with the industry,” said Kathleen Buehler, Executive Director for White Box Social Intelligence.

Brands of note in the April edition of the Restaurant Guest Satisfaction Snapshot include: Carvel, Fleming’s, Freebirds World Burrito, Legal Sea Foods, Papa Murphy’s, Qdoba Mexican Eats, Raising…

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